Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

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Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. AI Mode in Search now supports ...

“How can I rank better beyond my location?” is a common local SEO question. It’s fairly easy for your local business to be highly visible in Google’s local packs and maps when searching for it while ...