Google DeepMind CEO Demis Hassabis says the tech giant isn't pressuring him to insert ads into the AI chatbot experience.

By linking ads more closely with website behaviour, Webflow and Google Ads aim to clarify campaign results after the click.

ChatGPT ads to launch with $60 CPMs and limited reporting. Google debuts first Ads Decoded podcast episode focused on Google Analytics for marketers.

Google Ads has posted new call and messaging ads terms that advertisers need to agree to in order to use those ad products.

Google seems to be rolling out an update to its Ad Preview tool within Google Ads. The ad preview tool also shows a preview of a Google search result page for a specific term. This helps you view ...

Search has always been a moving target. From the days when keyword match types and manual cost-per-click (CPCs) gave advertisers a sense of control, to the rise of Shopping ads, automated bidding, and ...

If you’ve ever set a daily budget in Google Ads, and then watched in confusion as your campaign spends way more than that – you’re in the right place. Today, we’re tackling a topic that trips up even ...

One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...