Auto insurance companies are some of the largest advertisers, with top brands spending upward of $1.5 billion per year, even ...

• Advertising costs are climbing faster than premium growth at some major auto insurers, pressuring expense ratios and underwriting margins. • Progressive’s ad spend soared above $1.3 billion per ...

The focus in insurance on policy retention, on acquisition and branding. It's something that clearly if we look at what the advertising spend has been in the last decade or so, with a few notable ...